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CEO Trusted Novus Bank

Christian Garcia

With over 20 years of experience in the banking and finance industry, Christian is the CEO of Trusted Novus Bank (TNB). He also holds the position of President of Gibraltar Banker's Association. He sees opportunities and challenges in our current financial landscape. "Our focus on local banking services presents a unique opportunity to strengthen our connection with the community and cater to their specific financial needs". Taking this in consideration we have the possibility to position TNB into becoming Gibraltar’s “Bank of Choice”. 

 

"We are out of the ordinary in providing not only financial services but also career growth prospects and a supportive work environment for our employees".


Christian's Thoughts 

For Christian the primary focus of TNB lies in establishing lifelong relationships with customers and giving personalised service. We aim to position ourselves as more than just a financial institution; we aspire to become trusted lifetime banking partners.

Additionally, we are out of the ordinary in providing not only financial services but also career growth prospects and a supportive work environment for our employees. This approach sets us apart in the market, making us the preferred choice for both customers seeking personalised financial solutions and professionals looking for rewarding career opportunities.

How do you plan to foster a culture of empowerment within the bank?

We prioritise accountability and open communication. Our team members are encouraged to take responsibility and voice their ideas. We invest in training linked to both professional growth and well-being, ensuring our employees feel supported and motivated.

In your opinion, what role does innovation play in the future of banking, and how do you plan to drive innovation within our organisation?

In my view, innovation is pivotal to the future of banking, shaping how we enhance efficiency, personalise client experiences, and stay competitive in a rapidly evolving landscape. At TNB, we're committed to driving innovation by embracing disruptive tools and technology to increase efficiency, automate processes, and reduce costs. By leveraging these innovations, we can offer a more personalised client experience, catering to individual needs and preferences.

What are your short-term and long-term goals for our bank?

In both the short-term and long-term, our goals for the bank pivot around innovation, efficiency, and alignment with our current business model. In the short term, we aim to implement initiatives that enhance efficiency. Looking further ahead, our long-term goals include sustaining and refining these efforts to solidify our position as a leader in Gibraltar.

TNB in 10 years

Our commitment to innovation, efficiency, and personalised client experiences will have solidified our reputation as a leader in Gibraltar.

TNB will be known not only for our banking services but also for our dedication to empowering our team members and fostering a culture of innovation and trust. In essence, TNB will be synonymous with excellence.